‘ArenA gets English feel’

The Amsterdam ArenA is currently undergoing a metamorphosis. Starting with the January 20th home game against Feyenoord, the dug-outs will be integrated in the updated head stands. The addition of approximately 900 business seats will soon bring the total capacity to 53.052 seats. took an early peek at the renovations with Ajax’s new marketing director Edwin van der Sar.